Don’t hit the painter with a wall of text - cause a wall is what you’re painting project will hit. When a painter wants clarification because the instructions are too wordy, often the reaction is to give them an even bigger, wordier breakdown. Don’t do this - this is where painting projects go to die, and where painting relationships end. There is nothing anyone can do but shake hands and walk if they can’t communicate.
Well, How Do I Find these ‘Pictures’ you Art Fascist?!
Fortunately, it is the cyberpunk future, and we have machine learning on our side.
1 - Get on Google and/or Pinterest and start typing in what you want, in Image Search.
2 - Profit.
That’s really all there is to it. Follow your searches and whatever strikes your fancy - it doesn’t feel like it, but your processing huge amounts of data. Even a search to pick up some stock box art images might take you down a rabbit hole that finds you a color scheme you much prefer. And you will have the picture to show your painter, and you will both instantly be on the same page.
If you switch to pictures rather than words, that’s more than half the battle won for making sure you will have good experiences and build a strong relationship with your miniature painting service.
And now, we can start.
B - How to Find a miniature painting service
Finding services is easy - the real work is in filtering out which ones can actually help you, and know what they’re doing. Remember, you’re not just looking for someone who knows how to paint. You’re also looking for someone who:
1 - Word of Mouth
This is the best method - Ask your friends and at your FLGS. If people have good experiences with a miniature painting service, they will say so. Someone recommended by a friend, or a friend of a friend, is a good bet. You are more than just another client to them - you’re someone they have some common ground with.
2 - Ask Google
If your friends can’t recommend a service they’ve used and been consistently happy with, it’s time to go ask Google. Just plug in your query:
miniature painting service
warhammer painting service
warhammer 40k painting service
miniature painting services
miniature painting commission
Google will figure it out, and show you the services most users were interested in and which Google decided had the best ranking.
The problem with this though is that while Google will kick up some miniature painting services for you, it won’t tell you how good or bad they are, or how well they would work with you. Instead, you have their websites to look at - websites awfully keen to convince you to give them your business (websites like this one). I’m going to tell you how to triage their websites so you have a better idea of who might be able to help you and knows what they’re doing.
3 - Ask Strangers
Asking on social media or forums is the weakest of the methods. It’s weak because there are a lot of people on the Internet who have nothing worthwhile to say, but that doesn’t seem to stop them. Unless you are on a strong and polite forum that isn’t conducive to these sorts, they will pollute any inquiries with their uninformed opinions - or memes. Then, there’s trolls. “You should be painting them yourself, mya mya mya!” Sure buddy, if we had as much free time as you, we would be.
But some people who have had good experiences will see your post, and be happy to share who they went to. If asking strangers goes well, they will give you information about miniature painting services you otherwise would not know about, and use proof that Google can’t give you.
C - what to look for on their sites
Now that you’ve found some websites, you want to dig deeper and see what you can learn from what they put - and don’t put up.
1 - Pictures
Take a good look at their galleries - and I mean a good look. If instead you see just enough that you’re happy and rush forward, you run the risk of not properly understanding their capabilities - which will be a problem if they don’t do work to the standard you thought you were getting.
In addition to getting a sense of how they paint, you need to find answers to these two questions:
1 - Do you like their work, and would you like your minis to look the same?
2 – Have they painted your army and even your color scheme, before?
If you don’t like what you’re seeing, then close that tab and move on. Sometimes Paintedfigs will get an email from a prospect who asks if we can do better than the sort of work we’re showing on our site. If a painting service is able to consistently produce a better product, then they will offer it.
If you do ask them, they will try to offer it to you - and they probably can. But they won’t be able to do so consistently. Consistency is what you want; you don’t want to be sometimes happy with what you get. That’ll be what happens if a miniature painting service is asked to do something it doesn’t normally offer.
If they have painted your army or color scheme before, then you are in luck. You are seeing hard evidence that they can do what’s needed, and have experience with the minis.
No galleries of your army doesn’t mean they can’t paint it - a good painter can paint anything (if they can’t, they’re not good painters). However, a gallery is the only way to know if their execution is how you like it, and if they understand the product (I know of one miniature painting service that will remain unnamed, that once attached Space Marine helmets upside down).
A Word on Experience
The photos a less experienced miniature painting service puts up, are a dead giveaway:
This does NOT mean that they can’t do the job. A friend of mine who used to sell enterprise systems for Microsoft, decided one day to start a fancy bakery. A year later, and all the fancy bakeries in our town are going out business, and desperately trying to figure out why his bread is so much better than theirs. Experience is nice, but it doesn’t mean much against a truly dedicated and clever competitor.
Also, it doesn’t matter a whole lot if the miniature painting service doesn’t have a website as such, and uses an image sharing service to host their portfolio. Many excellent artists use these. The most professional 2d artist I know in Sri Lanka, just uses Flickr and Behance. He gets all my business and he’s never let me down.
What a less experienced miniature painting service is more likely to have problems with, are good practices for guaranteeing consistency, and good client communications. They can go learn it if they want to be serious business people, and they’re going to have to. Poor service, not painting, is the most likely reason a client will walk.
2 - Prices
Do they list any?
A good service will list its prices, or at least give you SOME idea of what they charge. Paintedfigs used to have Excel pricelists you could download for every brand we paint. We had to take them down in the end, because they had become too complicated for first-timers to use and we worried people were getting a false idea of our pricing. Instead, we set aside some pages and listed general price info, for example, this is what we did for basic infantry at our lowest quality:
STANDARD INFANTRY FROM $5.04 PER FIGURE
Try Standard quality. Standard is basecoating, washing, and drybrushing (and basing is free). It is everything you need to get minis that look like their box art, on your gaming table.
Infantry miniatures are (generally) painted from as $5.54 per figure. Simpler infantry (Night Goblins, Skeletons), are lower at $4.15 per figure. More advanced infantry start at $6.93 (going as high as $9.70, depending on complexity), at standard quality.
Space Orks Grot, $4.15
First Born Space Marine Tactical Marine, $5.54
Necron Lychguard, $6.93
Space Marine Primaris Intercessor, $8.32
Astra Militarum Ogryn, $11.09
It’s not comprehensive pricing by any means. However, it tries to give a prospect an idea of our rates, as quickly as possible. We sacrificed pricing detail, to instead make it easier for people to understand.
Blanket pricing, or rates popping up for similar figures, are a good sign. They mean the miniature painting service is going for consistency. Blanket rates also make it easier to spot inconsistency (“why is the orc boy not the same price as an ork boy?”). If you see a disparity between rates, ask them why its there. They will either be able to explain it, or be grateful that you caught an error.
No prices listed at all, is a concern. This means the service doesn’t know how to price. You will get different rates depending on their mood, and it means they are inexperienced at offering miniature painting services for money.
3 - Use Proof
The best sign an outfit can take money and give clients their miniature painting services, is evidence that they’ve been taking money and giving clients miniature painting services.
Look for:
Completed work. Are they showing off lots of minis that are just from three or four armies, or are they showing off lots of armies? You want to see evidence of jobs done for clients, not someone’s personal collection. If there are less than 10 complete armies on their site, you might just be looking at their own minis. It doesn’t matter if they can paint. It matters if they can paint to hire.
Testimonials. Testimonials aren’t great because they can be faked. We put up testimonials, but we also link to a gallery showing the project that lead to that testimonial (I leave it to site visitors to decide for themselves if the link is actually showing that client’s project).
Testimonials are use proof, and use proof trumps everything. It shows the miniature painting service succeeded at getting someone to give them a job; that that someone got the finished minis back; and that their expectations were met or exceeded.
The more use proof you see, the better.
D - Getting a Quote: What to Ask
You’ve found a promising-looking studio, and have a general guess for what they might charge. Now it’s time go beyond the guesstimate, and ask for a real quote - among other things.
This next step is is important: it is your first chance to work with them, and see what they’re like. It is your first chance to protect yourself from working with the wrong person. And it won’t cost you a dime.
Note on Guesstimates: Don’t get too attached to what you think is the rate. (You’ll be pissed when you find that its not the real rate, and the painter will wonder why you got angry at them for deciding, in your mind, what their pricing should be).
Before you email them, you need to know 2 things. What needs painting, and what you what them to be painted to look like. If you do not have these 2, you are wasting everyone’s time.
1 – Know What Needs Painting
- Do you know minis you need painted?
- Corollary: Do you know how many of each type, you need painted?
This is the minimum information you need to approach a miniature painting service. Lead with these because if they can’t do what’s needed for a price you’ll accept, then every other question is a waste of time - yours, and theirs. At Paintedfigs, when we get an inquiry get people a quote within one business day - we have a duty to be considerate of people’s time.
2 - Know how you want them to look
Know what you want. Don’t prepare a giant breakdown on how you want your minis painted - just need to know what you want. If you are not sure, don’t contact them till you are. An architect can do you a building, but he needs to know if you want a bungalow or a warehouse.
It can be simple as knowing what chapter or craftworld, or even that they should be painted like the box art (GW’s stock art scheme are fantastic).
A Sample Letter you can use
Now that you know what you want (and how many of those miniatures), and how they ought to look, you’re ready to pop them an email. Here is a sample:
Hi,
I’m looking to get some Ultramarines done.
I have:
- 5 scouts
- Marneus Calgar
- 5 veterans
Could you let me know how much that would cost? Thanks!
This email gives a miniature painting service everything they need to give you a quote.
3 - Wait for the Reply
This is the first evaluation of how a miniature painting service treats their client. If they don’t pass, please move on: it won’t get any better from here.
No Answer At All
Some may not even bother to reply at all, leaving you hanging because they can’t be bothered answering you.
A Late Answer
Any serious business will get back to you within a business day. If they do not, know that any one of these is true:
- they are not serious about your business
- they are not serious about their business
- they are too busy to get back to you right now / something has gone wrong
You’ll know if it is the 3rd because they will apologize when do they contact you, or at least have some sort of autoresponder up to give you an idea of when they’ll be able to get back to you.
We do replies within one business day, and use an auto-responder over weekends. Monday is the big day; myself, the studio manager, and the salesman are all on email.
If they do not apologize for being later than a day, then guess what, that’s how they do business. You’ll drop them an email, and it could be days before you hear from them. If you get in their face about it, they will act like you’re being unreasonable, and say that you’re paying them to paint, not take your call or email.
That’s bullshit. Don’t take it. If they’re going to offer a service for money, they need to take communicating with their client seriously. If they don’t take you seriously, what makes you think they’ll take your commission seriously? Miniature painting is really about relationships, not transactions. Don’t be in a relationship with someone who won’t give you a simple level of courtesy.
An On Time Answer
Write back to these guys. they’re taking your business seriously - and their business seriously. It is not guaranteed you’ll get a great experience from them. However, it is guaranteed you won’t get a good experience from the others.
E - Now that your Emailing… What to Discuss, and be Ready With
1 - Set Expectations / Quality
If they’ve put enough pictures up of their work, and it’s clear what their standard looks like what, then they’ve already done this.
However, feel free to check that they can paint to the quality you want. To do this, just send them pictures that match the standard you want, and ask them if they can match it within the pricing they’ve budgeted for. If they can’t, or it would cost extra to get to that level, they will tell you.
Don’t be afraid to ask: miniature painters like getting intelligent questions. Remember, they’re also assessing you. It’s reassuring working for someone who is taking the trouble to make sure their expectations can be met.
Note on sending pictures of your already painted figures: photos lie, especially if they’re taken under artificial light on your kitchen table. You don’t have to be an expert - just do the best you can with ideally natural, diffuse light - no direct sunlight. Also, do your best NOT to use a flash. Flash saturates the image, and can give the miniature painting service a very different idea of what the painting looks like.
2 - Assembly, Cleaning, Priming, Basing
Do they expect it done in advance? Will they do it for you?
If they’ll do it, what do they charge for it?
Some painting services will refuse to work with unbuilt figures, and others will offer a discount if you sent them in built - or even offer free assembly.
We offer free assembly - the Paintedfigs thinking is that if a client doesn’t have time to paint, they don’t have time to clean flash and build, either. There’s also the problem of faulty builds - we’re liable for what’s being sent back, and if a piece is tricky to assemble we’re much happier knowing our own builders will be putting it together. We have two, dedicated builder-packers with about 20 years experience between them.
Basing is stuff like this: